Friday, December 27, 2013

Public Service Announcement

Hello all of you newly engaged, soon to be Brides!

We wanted to congratulate you!

We also wanted to remind you that The Perfect Dress is by appointment only. 

 So before you round up your three helpers (we strongly suggest that you bring no more than 3 people to your appointment) give us a call at (801)568-3737 and see what times we have available.

Trust us when we say that it's a real drag for you when you step into our beautiful store and all of our rooms and Consultants are taken.

Wedding gown shopping isn't like shopping for a pair of jeans.

It takes planning.

We can't wait to help you find your perfect dress!

Thursday, December 12, 2013

Found Your Dream Dress, But It Doesn't Fit Your Budget?

Our Brides here at The Perfect Dress are smart and savvy.

Not to mention gorgeous.

Since we've been open, we have seen a growing trend of Brides asking for gift certificates to our store for Christmas.

Kind of strange or really smart?

We say smart!

Have you fallen in love with a gown that is just out of your budget?

Lucky you!

Christmas is coming up and instead of asking for more clothes, new perfume or that pair of boots, Brides are asking for help to get their dream wedding dress!

Something that will last forever and always be remembered.

We just wanted to let you Brides know that we offer Gift Certificates here at The Perfect Dress.

Call us at (801)568-3737 and we will have one made and ready for you to pick up!

Merry Christmas!

Tuesday, December 10, 2013

Our Bride Suzette

Today we are showing you Suzette.

Check out that smile!
Suzette's story about finding her perfect dress might sound familiar.

"My mother-in-law, among many others, suggested I make an appointment at The Perfect Dress. I did that but also went to a few other places where I saw nothing that I liked."

"When I got to The Perfect Dress, Robyn was shining and smiling and made a long and difficult process exciting and doable. That was so important for me because I was feeling pretty dreary about the whole thing."

"Ideas, hopes and dreams started flowing together as Robyn helped me make huge decisions and narrow my choices down to two dresses. Both were sleeveless and I needed a modest sleeve. And one other thing that my heart desired: lace."

"I kept the original sweetheart neckline but raised the lace to the boatneck."

"To add the last perfecting touch, the veil was the ideal length to show off the buttons that went from the base of my neck to the end of my train. To add to it's beauty, the veil happened to be lined with tiny beads that matched my sash perfectly!
The earrings and bracelet I wore also came from The Perfect Dress."

  "The seamstress that made all my alterations did a fabulous job and I felt like my dress fit me like a glove. Most importantly, I actually got to feel like a princess. Never thought that would happen, let alone that I would WANT to feel that way."

"All in all, dress shopping started out daunting but ended up being the easiest thing in my wedding plans. Well, that and saying 'yes' to the man of my dreams."

Suzette, you are the cutest.

Thanks for trusting us with one of your most important decisions.

Best wishes!

Photographs by the very talented Mikki Platt.

Thursday, December 5, 2013

Our Bride Danielle

Danielle is one of those Brides who has a classic style.

See what we're saying?


Danielle fell in love with a timeless strapless gown, but she wanted sleeves.

With our seamstresses, Danielle designed sleeves that were flawless.

Our favorite part of her Bridal look?

Her necklace.

She took a chance and added a pop of color.

It was a perfect statement piece and a good example that you can keep that classic J. Crew style and still be a little daring.

And these beautiful photos of Danielle and Jake?

They were captured by Jordan Carli Photography.

The moral of this story is, if you're looking for a look that even your grandchildren will want to emulate, take a page out of Danielle's book. 

Effortless and beautiful.

Tuesday, December 3, 2013

The Most Wonderful Time Of The Year

Especially if you are dating that special someone.

Awwwww.  Look at this cute hipster couple riding around, being all cool.
This could be the month that it happens.

Awwww.  Look at this cute preppy couple, being all cute and engaged.

There are more proposals in the month of December than any other month.

So here is an early Congratulations to all of you future Brides and a little word of advice.

Remember that for some designers, it can take up to six months to ship their gowns.

Six months!

Yes Mr. Worhal, you're very right.

The problem with waiting is that if you wait too long to purchase your wedding gown, you won't be able to get the dress of your dreams.

So here is what most savvy Brides that have short engagements do.

They go wedding dress shopping before they get engaged, find their gown and either purchase it or figure out the latest they can order it.

Looks like a lively bunch!
You don't have to tell your future Fiancé.

Actually, we would advise not telling him.

Guys don't get it.

Plus, you get to avoid the after Christmas rush.

The week after Christmas is crazy and it doesn't die down until July!

And since we are talking about engagements,

this might be the cutest way to capture the moment.

Just sayin'. 

Wednesday, November 27, 2013

Shop Small. Save Big!

What's better than our White Saturday Sale?

Few things actually, but shopping our White Saturday Sale on Small Business Saturday is pretty awesome.

Did you know that if you register your American Express Card before this Saturday and use it at our White Saturday Sale, you will get a $10 credit on that American Express?

Don't look at us like that.

It's true!

We don't know about you, but we are savvy shoppers over here at The Perfect Dress

This chick is too.
And she is obviously super psyched about it.

And we think that every little bit helps, especially when it comes to shopping.

So why wouldn't you want to save a little extra green?

So, avoid this on Friday

And enjoy your Thanksgiving and the day after with your family and friends.

We will be doing the same.

But we will see you bright and early at our White Saturday Sale.

Register your American Express here.

Thanks for shopping small!

Monday, November 25, 2013

A Big Announcement That You Don't Want To Miss

Are you or a friend getting married in the near future?

This is for you

Our White Saturday Sale is crazy!

Have you ever heard of Filene's Basement's Running of the Brides?


Kind of like that.

We are offering gowns up to 85% off for that day only.

Designers like Maggie Sottero, Allure Bridals, Pronovias, Ellis Bridal and more.

What's even better?!

The first 10 Brides in our store get an extra $100 off!!

And when some gowns are as low as $199, those Brides could get them for $99!

You can't even get a pair of boots from Nordstrom Rack at that price.

So here are some pointers for all of you first timers.

- No appointment needed for our White Saturday Sale.

- Bring a small group, no bigger than three.  We have a smaller store and too many people in your group can be super overwhelming.

- The gown you love may not be your exact size and that's ok!  That is why we have expert seamstresses to make that gown look like it was made for you.

- Our Bridal Consultants will be there to help in any way possible.

- Get ready to have a great time!

This is the most fun you will ever have buying your wedding gown.

Questions?  Comments?  Want to tell someone how excited you are?

Call us at (801)568-3737

Keep checking our Instagram for photos of gowns that will be marked down to disgustingly low prices.

Thursday, November 21, 2013

Are You Getting Married Soon?

Well then, you'll want to hear this.

Get ready friends.

It's gonna be big.

Tuesday, November 19, 2013

Our Bride Mari

Meet our Bride Mari.

Mari came to us when she was looking for a gown that we didn't carry

"I originally was looking to find the Watters gowns that I had previously fallen in love with while living in Kentucky. After moving to Salt Lake City, I was on a mission to find my dress."

After we regrettably informed her that we didn't have the gown she was looking for, we invited her to look around and see if there was something else she would like to try.

"I looked to my left and there it was. I knew the minute I saw it on the hanger that THIS was the gown that was supposed to be MY DRESS. I looked back at Rebecca, forgot about the Watters dress I was on the hunt for and said that I needed to try on this dress.  MY dress."

"I made one small change by removing the original embellishment and replaced it with a family heirloom that my mother wore at her wedding."

What a great idea!
We love when our Brides bring some sentiment to their gowns.  

"From that point on I never looked back and what a wonderful decision that was for me. Brandon, my groom, and I had the most wonderful day and we will never forget the road we traveled to make that day a reality. "

Their beautiful July, Montana wedding was captured by the incredibly talented photographers at 

"Thank you for the wonderful memories that we will cherish forever." 

It was truly our pleasure Mari.

Thursday, November 14, 2013

Our Bride Tanya

Get a look at this beauty

Don't you feel like you have just been blasted back in time?

This is our Bride Tanya and her husband Kyle.

When Tanya was planning her wedding, she decided on a Vintage theme.
To go with that theme, she purchased one of our very own gowns that we designed.

Now, vintage themes can be pretty hard to pull off, but as you can see

They nailed it!
She wore our dress beautifully.

We love our Brides here at The Perfect Dress.

They are so stylish, confident and such trend setters.

They make us look good.

Congrats Tanya and Kyle!

Check out Imagine Photography's Facebook by clicking here.

Tuesday, November 12, 2013

A Nice Day For A White Wedding

Well, at least that's what it's we have been told.

Today is 11/12/13, called "The Most Romantic Day of the Year."
Today, there are more than 3,500 weddings going on around you, so keep a look out for them.

We have many Brides that are getting married today and we just wanted to say 

When is the next most popular date?

December 13th, 2014

And a little word of advice.  

If you are planning on getting married that day, start planning NOW if you haven't already.

Everything books up quick.

After next year, the big sequential date in a year will be in 2103.


You might want to start planning for that one too.