Our Bride Shayla

We are so excited to show you photos of Shayla, one of our lovely Brides, and her dreamy husband on their Wedding Day.

Shayla looks absolutely incredible in these photos.  

You can tell when a Bride feels beautiful in her Wedding Gown.

It shows in your photos.

Exhibit A:

Exhibit B:

You get the picture (no pun intended)

Congratulations Shayla and thank you for letting us dress you on your special day!

Keeping Your Gown Wedding Day Ready

Sometimes when we give a Bride her gown to take home, she will act almost as confused as Miss Utah.

Bless her heart

And we totally get it!

Having your Wedding Dress in your own safe keeping can be a little stressful.

Brides always ask us if we can hold on to their dress in our back room for them until they need it and even though we would love to, we just can't.

Here's why.

If we held on to every gown we sold for Brides, our back room would look like an episode from Hoarders, but without the gross dead animals.  And the old food.  And the stacks of newspapers.

Ok.

It would be nothing like Hoarders, but it would be WAAAY too crowded!

We sell a lot of gowns and we would hate to misplace or have something happen to your gown, so it's best if it stays with you.

Here are some tips to keep your Wedding Gown looking perfect for your Wedding Day.

1.  Store your Wedding Gown in a room that nobody goes in.  It might be a guest room, an office or if you're like some of us, your workout room.

Oh... you actually use yours?

Yeah, so do we.

2.  Make sure that children and animals DO NOT go into this room!  We once had a poor Bride whose cat decided to do the tango with her dress one night.

You can imagine what happened.

3.  If you have found a room with these requirements, you will want to take the dress out of it's bag, bring the train down and hang the gown high up so that it won't get wrinkled.

Like this

Just make sure that your gown is not in the sun or anywhere that water could get to it.

4.  Need to get a few wrinkles out of your dress and veil, but don't own a steamer?  Just hang them up in your bathroom when you are taking a shower and the warm steam will soften them.  Keep the water away from your gown though.

If you follow these steps we can't promise that everything else on your Wedding Day will be perfect, but at least your Wedding Gown will be!

Destination Wedding? How To Get Your Wedding Gown There Safely.

 Over the years, Destination Weddings have surged in popularity.  

We would say about 4 out of every 10 brides we work with are getting married somewhere other than their hometown. 

 A question that we are constantly asked is 

"How do I safely get my dress to my destination?" 

Here is how. 

 First off NEVER and we mean NEVER pack your gown in your checked luggage.  

Have you flown Delta lately?  

Pretty sure they lose one of our bags every time we fly with them.  

   See. This kid flew on Delta.

 We have heard of Brides getting their luggage lost and resorting to buying the first white dress they saw when they got to their location.  

You want to take your dress as your carry on and don't get pressured into buying a special piece of luggage for you dress.  Just make sure that you have a breathable cotton-like garment bag to put your dress in.  

Don't get the plastic ones.  They tear easily and always give the gowns a funky smell. 

Secondly, don't let the dress out of your sight.  

Now brides, don't go too overboard on this, but just make sure that you know where it is at all times.  

If you stop by and grab a greasy, disgustingly delicious mess we like to refer to as a "Cinnabon", give yourself a high five and put the dress on a chair next to you until you are finished devouring it.  Don't leave it with your mom or Fiancé to look after it. 

 Third, as you board the plane inform the flight attendant that you have your wedding gown and ask where you should put it.  The key here is to be kind.  If you're not, it's going in the overhead bin.  If you are, they will hang in their little closet that they have for the flight attendants and pilots. 

 

Really American Airlines? 

Remember Brides, you get more flies with honey than vinegar. 

 That's it.  

Not too hard is it? 

 All you have to do is keep your seat backs and tray tables up until take off and you are ready to go. 

 Oh. 

 And does anyone else think it's kinda funny to have a life vest under your seat in case of a water evacuation?  We mean, unless you're flying with Captain Sully, I don't think you will be needing it.

 And don't even get us started with using the seat cushion for a flotation device.  

We think we'll pass. 

Gross.

Guest Post: Who You Should Bring To Your Bridal Appointment

Todays blog post comes from one of our favorite Bloggers "The Brides' Maid".  She has a lot to say about who you should bring to try on your dress and we think it's some good advice.

You may be asking 

"we've looked at dresses online and made our appointments.  Now what?" 

 And I say "great question!"

 The next step might be the most important:

Who are you going to bring to your appointments to help choose your wedding dress?

 I know a lot of brides have always imagined having their mom, sisters, grandma, his mom, his sisters, his grandma and all 25 of her bridesmaids come to ooohhh and aaaahhh over how beautiful she is in all of the gowns she tries on.  It sounds like a fun little party.  Something you will look back on with fond memories.

How about we look at this bride's entourage and see how her little party turned out.

  Click >here< to see how fun it is.

 I am sad to say that I have seen this happen more often than not.  

What ends up happening is that they forget about you and what you want and start thinking about what type of wedding gown they would wear and pressure you into it.  

All of a sudden they are making you try on things you don't want to and they start bad mouthing everything you love.  

With every person you bring, it just adds another opinion and the day normally ends with hurt feelings, even tears. 

 The funnest and happiest groups I work with are small in size and the closest in relationship to the bride. 

 So, here is your plan: 

 1.  Do not tell everyone and their dog that you are going to go try on gowns.  If you don't tell them, you won't have to have the awkward "your not invited" conversation. 

 2.  Of course you invite the important people: mom, sisters, MAYBE your best friend (even that gets iffy) and no, your in-laws do NOT need to come.  It's actually better if they don't.  My mother in law did not like my dress when she saw it, but by then it was too late.  She ended up loving it at my wedding. 

 3.  Grandma can come to an alteration fitting after you've purchased it. 

 4.  Really?  The Fiancé?  The only Fiancés  that I have seen come are either really possessive, really opinionated or they have been dragged there by brides who want to hear how pretty they are and they are looking at the door the whole time. 

 5.  In the end, try to bring no more than four people with you. Follow these rules, when it comes to your Bridal Gown Shopping Entourage, and I promise you will be as happy as this Kate Spade model.

 I would be this happy if I had that purse too.

Perfect Dress Bride

Today we wanted to feature one of our beautiful Brides.

Ashley Forsberg is wearing a gorgeous gown of ours from 

Maggie Sottero.

Enjoy these gorgeous photos that Meish Photography (www.mieshphotography.com) took of her at 

The Grande America.

You look incredible Ashley!  

Thank you for letting us help you with your special day.

"Perfect Dress Brides"

It's been such an incredible first week!

We have met so many wonderful Brides and their friends and families.  

There is something special about a "Perfect Dress Bride"

They are beautiful, stylish and always kind.

It's almost kind of strange.

We would expect to meet more "Bridezillas" in our line of work, but it looks like we attract the best Brides out there!

Here are just a couple more lovely Brides we met in our first week

Anna Lofgren

Alexis Nielson

We can't wait to show you photos of their special day!

You ladies truly are "Perfect Dress Brides".

How Was Our First Day, You Ask?

It was fantastic!

What made is so fantastic, you ask?

We got to dress some of the greatest Brides for their Wedding Day!

Here are just a few photos of our Opening Day and who we got to share it with

Samantha Fokken from Riverside CA
Getting Married August 3, 2013
to Michael Carle

Jamie Eldredge living in Nashville TN
Getting Married August 2, 2013
to Jordan Kook

Jamie Elder from Utah
Getting Married August 1, 2013
to Kyle Joyner

And last, but certainly not least, these darling sisters from Wisconsin.

Sara and Mary Whitfield

Yes, they are both getting married.

Bless your Parents' hearts!

Mary (left) getting Married June 29, 2013
to Kevin Boehme
Sara (right) getting Married August 22, 2013
to George Parsons

Thank you ladies!  You made our first day open a great one.

We can't wait to see how incredible you will all look on your special day!

Our Biggest Announcement Since We Opened

If you have driven around Holladay lately, you would have noticed a change in the scenery.

The Perfect Dress has a new home!

We are moving!

Why are we moving, you ask?

Well, 15 years ago, when we first opened, we had a vision of helping Brides find one of a kind Wedding Gowns.  We wanted to give them incredible service, incredible prices and incredible Alterations.  

We brought in Prom, Mother of the Bride, Bridesmaids and 

Everyday gowns to sprinkle throughout the store.  As years went by, we became the #1 store in Utah to buy beautiful Prom Gowns, we started designing our own Bridal and Bridesmaids and soon we were getting a little too busy for our liking.

We felt like we couldn't give everyone, especially our lovely Brides, the time and attention that they deserved.  

So, why are we moving?

To get back to our first love.

Our new Shop Bell

You will notice when you walk into our new store that there will only be Bridal there.

We will now only be carrying Bridal Gowns and incredible Bridal Accessories.

Our new Shop, just waiting for our beautiful Bridal Gowns

You will also notice that it is a smaller, more intimate shop.

We feel like our Brides deserve to feel like they are in a Shop made just for them and not like they are in some huge Department Store and because of this, we will be Appointment Only.

Now you're thinking "Great, I'm sure your prices have gone up".

That's the best part!  We believe that every Bride, whether she wants to spend $500 or $5,000 deserves an incredible experience, so we will have our same great prices that we offered at our old location.

We are really excited for this move and we hope you are too.

Our doors will be opening on May 16th.

Our new address is:

2278 East Murray Holladay Rd

Holladay, Utah 84117

Since we are moving, we are trying to clear out of our old space.  That means Prom, Everyday Dresses and Wedding Gowns are up to 90% off!  

So make sure to visit our old location at 

6973 South 1300 East in Cottonwood Heights

before we close our doors on May 31st.

If you have any questions about the move, please do not hesitate to call us at 801-568-3737

And stay tuned for more photos of our beautiful new shop!

Did You Know?

That picking our your Bridal Jewelry is almost as important as picking out your Bridal Gown?

It's true!

Here's is a little known "Wedding Fact".  

The jewelry that you wear on your Wedding Day is the same jewelry you wear on every Anniversary.

So, make sure that you love what you choose and that it isn't just an afterthought. 

And if you are searching high and low for the perfect jewelry for your Wedding Day, visit us at The Perfect Dress.  

We are known for our incredible jewelry.

Do You Have What It Takes To Be On TV?

So, we got this email from a friend at TLC.

You may have heard of TLC, especially if you're a Bride.

Yes, that TLC.

Well, they are looking for Moms and Daughters that are getting married at the same time.

Does this sound like you?  You have to make sure when you send them your submission that you tell them that you heard about it from The Perfect Dress.  They are only finding Brides and their Bride Mothers through certain Bridal Shops.

Here is the info

Good Luck!